Argiolas Vini faces another setback amid a general economic downturn, as the brand grapples with rising costs and shifting consumer preferences. Wealthy traditions meet modern challenges, leaving the vineyard to navigate uncertain waters in a turbulent market.
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In the shadows of increasing trade tensions, Cotarella voices hope that a looming threat of U.S. tariffs on wine can be averted. As discussions unfold, the Italian wine industry watches closely, aware that every bottle counts in this delicate balance.
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